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Author: Jethro Ademola | The Guru

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8 steps to marketing your business part 2

Choose your marketing avenues While there are many available, consider your target audience when you are determining which to use. Options include: Set your goals and budget Setting marketing goals will assist you in determining the objectives of your marketing initiatives. SMART is for…

8 steps to marketing your business

Important phases in business marketing include determining your target market, researching opportunities, creating a unique offer, and selecting your channels. Learn the eight crucial measures that you must take in order to market your company. 1. Conduct market research Market research is a key…

How to create a product positioning strategy in 8 steps

Effective product positioning is essential to giving a product a unique and appealing place in the market. To improve your marketing efforts, use these eight stages to develop an effective product position strategy: By following these steps, you can effectively position your product in…

What is a product positioning statement?

A succinct declaration that explains how a product or service meets the needs of a particular target market and sets it apart from rivals is called a product positioning statement. Usually, it lists the product or services’ target market, unique selling proposition (USP), and…

Top 10 ways to effectively market a service or product part 2

To read part one, click here 6. Share user-generated content Word-of-mouth marketing is an effective method to promote an innovative item or service. It is a way to rely on the customers of your company to share the word via online reviews or testimonials,…

Top 10 ways to effectively market a service or product part 1

You will probably use more than one tactic in your service or product marketing plan. Here are some methods that have been used to promote a new product while increasing brand awareness: 1. Email or text campaigns Text and email marketing campaigns can be…

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